How Do We Invest?

T. H. RAPKO & COMPANY, LLC acts as your Portfolio Manager via a contract executed between you and the Firm; we have a single mandate and the vast majority of our clients select the full discretion option which allows the Firm to build and manage your portfolio according to your specific risk tolerance, time horizon, and investment goals.

We typically are simultaneously long an equity position and short the corresponding option. This strategy commonly termed "Covered Calls" provides several advantages, especially in Rollover IRA accounts. Utilizing this strategy, along with our Firm's Investment Philosophy, provides the client with three potential sources of growth while also helping to mitigate some downside risk all in a single account.

The Firm also offers Absolute Alpha, a strategy which adopts a purely quantitative technical approach that tries neither to predict nor to forecast. This strategy responds to the market, not anticipate it. Absolute Alpha’s focus is on identifying any trend/momentum reversal at a relatively early stage and to ride the new trend until the weight of evidence shows or proves that it has reversed. We seek a positive yearly return (absolute alpha) regardless of market conditions.

We do not "farm out" or hire outside investment mangers (humans or robots); your portfolio is personally managed in-house by our team. We typically buy individual dividend-paying equities and rarely, if ever, purchase Annuities, Mutual Funds, or Hedge Funds. We believe there are multiple innate advantages to owning individual equities over "packaged financial products." The Firm's ultimate goal for each client is to help create legacy wealth.

How Are We Paid?

T. H. RAPKO & COMPANY, LLC is a fixed fee portfolio management firm meaning we are paid a yearly percentage of assets under management (AUM) that we directly manage, billed incrementally on the first of the month. Please note our fixed fee does not include any trading or account fees your custodian may charge. We utilize Charles Schwab & Co., Inc. as our primary custodian due to their low commissions and superb trading platform.